In today’s digital landscape, content is king. Businesses thrive when they create valuable, relevant, and consistent content that engages audiences and drives conversions. Content Marketing is the cornerstone of modern Digital Marketing, helping brands build trust, authority, and online visibility.
At Punjab Institute of Computer and Technology (PICT), we offer a professional Content Marketing course that teaches you the skills to create, plan, and implement high-impact content strategies. This 45-day course, priced at just PKR 36,000, is perfect for beginners, students, and professionals who want practical experience and hands-on learning.
Why Content Marketing is Essential in Digital Marketing
Content Marketing is not just about writing blogs. It’s about strategic storytelling, targeted messaging, and measurable results. By mastering Content Marketing, you can:
- Increase website traffic and engagement
- Build brand authority and trust
- Generate leads and improve conversions
- Support SEO and paid advertising campaigns
- Grow a sustainable online presence for businesses
This makes Content Marketing one of the most in-demand skills in Digital Marketing today.
Content Marketing Course Overview
Course Name: Content Marketing
Duration: 45 Days
Fee: PKR 36,000
Mode: Online + Physical Classes
Level: Beginner to Advanced
Certification: Yes
The course is designed for practical learning, giving you the skills needed to work in real-world marketing environments.
What You Will Learn in Content Marketing
Our Content Marketing course covers all aspects required to become a professional content marketer.
1. Introduction to Content Marketing
- Understanding content marketing & its role in Digital Marketing
- Types of content: blogs, videos, infographics, podcasts, social media posts
- Understanding target audiences & buyer personas
2. Content Strategy & Planning
- Content planning for websites, social media, and email campaigns
- Content calendars & scheduling
- Goal setting and KPI measurement
3. SEO & Content Optimization
- Keyword research for content
- On-page SEO techniques
- Creating SEO-friendly articles, blogs, and web content
- Integrating content with paid campaigns
4. Copywriting & Storytelling
- Writing engaging, persuasive, and professional content
- Storytelling techniques to increase audience engagement
- Headlines, CTAs, and email copywriting
5. Social Media Content Marketing
- Platform-specific content strategies: Facebook, Instagram, LinkedIn, Pinterest, TikTok
- Creating viral posts & campaigns
- Analytics & engagement tracking
6. Content Marketing Tools
- Tools for content creation, scheduling, and analytics
- Grammarly, Canva, HubSpot, Buffer, SEMrush basics
- Monitoring performance & optimizing content
7. Hands-On Projects
- Writing blogs & articles for real websites
- Designing social media campaigns
- Analyzing content performance & improving ROI
8. Freelancing & Career Guidance
- Offering content marketing services professionally
- Building portfolios & client proposals
- Career opportunities in Digital Marketing
Why Learn Content Marketing at PICT?
At PICT, we focus on practical, real-world learning. Our Content Marketing course includes live projects, hands-on assignments, and mentorship from experienced Digital Marketing professionals.
What Makes PICT the Best?
- Experienced trainers with industry exposure
- Real-world examples and case studies
- Project-based learning for practical experience
- Affordable fees with high-value content
- Freelancing and career guidance included
Our goal is not just to teach content creation but to make students job-ready and market-ready.
Who Should Join This Course?
This course is ideal for:
- Students looking to enter Digital Marketing
- Freelancers & online marketers
- Business owners & entrepreneurs
- Professionals wanting to enhance marketing skills
- Anyone interested in skill-based Computer Courses
No prior experience is needed.
Career Opportunities After Content Marketing Course
After completing this course, you can work as:
- Content Marketing Executive
- Digital Marketing Specialist
- SEO & Blog Writer
- Social Media Content Manager
- Freelance Content Creator
- Copywriter or Marketing Consultant
Content marketing skills are highly demanded globally, making this a powerful career path.
Course Fee & Duration
💰 Fee: PKR 36,000
⏳ Duration: 45 Days
📜 Certification: Yes
This is a high-value, practical course designed for anyone serious about a career in Digital Marketing.
Enroll Now – Become a Professional Content Marketer with PICT
If you want to master Content Marketing, gain practical Digital Marketing experience, and work on real-world projects, PICT is your go-to institute.
🚀 Learn hands-on
📊 Work on live projects
💼 Build your Digital Marketing career
Enroll today and start your journey as a professional content marketer!
